About the diploma program
Develop skills in the design, implementation, and evaluation of comprehensive digital marketing strategies, applying tools, advanced methodologies, and emerging technologies such as artificial intelligence to achieve business objectives, build strong relationships with the new digital consumer, and ensure regulatory compliance in the digital environment.
Modules
1. Marketing and the new digital consumer.
2. Digital content generation.
3. Ecommerce and landing pages.
4. Digital advertising.
5. ATC and AI-powered messaging automation.
6. Legalization and data protection.
7. AI digital marketing plan.
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